As well as being responsible for NSW’s largest renewable timber production and plantation estate, the service also manages numerous conservation efforts and beautiful tourist destinations.
Part of Forestry Corporation’s efforts to continue producing sustainable timber for generations to come is taking care to not disrupt or damage the native flora and fauna that are at home in the forests. With the help of the Port Macquarie Koala Hospital, Forestry Corporation works to ensure that all harvesting operations staff are trained to spot koalas.
This required engaging explainer videos to train machine operators on how to keep an eye out for this vulnerable species and what to do when they are found.
With two explainer videos to be created, The Being Group set out to balance background information on the importance of koala conservation efforts with clear step-by-step instructions for koala search, triage and emergency response.
This approach was three-fold, beginning with one-on-one interviews with a senior ecologist from Forestry Corporation, Chris Slade, and Director of the Koala Hospital Cheyne Flanagan. Unscripted and conversational, these moments convey the significance of a machine operator’s responsibility in looking after the koala population in these forests.
Scripted voiceover and on-screen graphics and text are combined with captured footage of the forests and animals in question, bringing Forestry Corporation’s informative Koala Search Guide brochure to life and presenting information in the context of the real world it describes.
Videography allows the audience a close-up view of the residents at the Koala Hospital, offering a connection to a vulnerable species and encouraging Forestry Corporation staff to take an active role in their protection.
I have recently had the pleasure of developing a series of videos for awareness and training on koalas within Forestry and for the industry contractors with The Being Group.
The whole experience was very professional. Josh and the team were a pleasure to work with and all showed genuine commitment to the aims of the video. The filming days were scheduled and managed professionally. The coaching of those in front of the camera was respectfully undertaken to get the best results. The final products are outstanding.
The high-quality productions are fantastic and will be a resource utilised well into the future. The high-quality photos are also a fantastic resource for ongoing promotional activities. I have received great feedback from the targeted audience and other staff members on the high quality and value of the videos.
I sincerely look forward to the next opportunity to develop something similar to promote aspects of the ecology of the forests and the forestry industry with The Being Group. Thank you for your help.
We were all very impressed with the job all of you did, very thorough and really looking forward to seeing the final product.
