Tensegrity’s team consists of sports chiropractors, exercise physiologists and massage therapists.
With treatments tailored across a wide array of techniques, the franchise sought a promotional corporate video to capture its bespoke offering.
Inspiring potential employees to join the Tenesgrity team, video production had to frame the company’s unique approach to manual therapy as more than work.
Tensegrity is a movement.
Collaborating to suit Tensegrity’s busy schedule, we delivered a return brief to the client after an informative discussion with a key director. Following approval, we then travelled to eight Tenesgrity clinics across Sydney – capturing interviews with core team members on the company’s ethos and approach.
Because indoor shooting comes with its own challenges, we brought artificial lighting to each clinic. Additional overlay footage of practitioners was captured on site, documenting the team’s authentic approach to working with clients. Showcasing the company’s outstanding methods and results, the video is an effective marketing resource for promotion and recruitment.
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